Website Focus: shopittome.com

I am so in love with Shop It To Me! This San Francisco-based free online personal shopping service allows you to select your favorite brands, and then receive an e-mail anytime your brands go on sale.

If you are interested in women's clothing, you select your preferences in the following categories:

• brands
• top sizes
• bottom sizes
• shoe size
  
• types of clothing, including shoes and accessories

You can control price preferences by setting an upper limit on the price to be shown in your e-mail (i.e. no items over $1000). You can also set a minimum discount for the items in your e-mails (i.e. only show items that are at least 20% off the retail price).

Men's clothing, as well as girls' and boys', are also available options. Most amazingly, if you do not care for a particular e-tailer that is listing in your e-mails, you can exclude them!

I wholeheartedly recommend this Website. I've been using it for a number of months now, and I scored two of my fashion "white whale" items (highly desirable items one has been searching for and unable to find) via the Shop It To Me e-mails. I found a Diane von Furstenberg Green Spotted Frog Jessica wrap dress and Delman Xosa flax pumps, both at excellent price points.